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The 7 Most Common Leadership Styles & How to Find Your Own

The 7 Most Common Leadership Styles & How to Find Your Own

“A good leader should always … ”
How you finish that sentence could reveal a lot about your leadership style.
Leadership is a fluid practice. We're always changing and improving the way in which we help our direct reports and the company grow. And the longer we lead, the more likely we'll change the way we choose to complete the sentence above.

But in order to become better leaders tomorrow, we need to know where we stand today. To help you understand the impact each type of leader has on a company, I'll explain seven of the most common types of leadership styles in play today and how effective they are.
Then, I'll show you a leadership style assessment based on this post's opening sentence to help you figure out which leader you are.
7 Types of Leadership Styles 1. Democratic Leadership Commonly Effective Democratic leadership is exactly what it sounds like — the leader makes decisions based on the input of each team member. Although he or she makes the..

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What Google’s GDPR Compliance Efforts Mean for Your Data: Two Urgent Actions

What Google's GDPR Compliance Efforts Mean for Your Data: Two Urgent Actions

Posted by willcritchlow
It should be quite obvious for anyone that knows me that I’m not a lawyer, and therefore that what follows is not legal advice. For anyone who doesn’t know me: I’m not a lawyer, I’m certainly not your lawyer, and what follows is definitely not legal advice.
With that out of the way, I wanted to give you some bits of information that might feed into your GDPR planning, as they come up more from the marketing side than the pure legal interpretation of your obligations and responsibilities under this new legislation. While most legal departments will be considering the direct impacts of the GDPR on their own operations, many might miss the impacts that other companies’ (namely, in this case, Google’s) compliance actions have on your data.
But I might be getting a bit ahead of myself: it’s quite possible that not all of you know what the GDPR is, and why or whether you should care. If you do know what it is, and you just want to get to my opinions, go ahead and sk..

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10 of the Best About Us Pages and How to Make Your Own

10 of the Best About Us Pages and How to Make Your Own

Best About Us Page Examples Yellow Leaf Hammocks Eight Hour Day Apptopia Moz Cultivated Wit Nike Refinery29 Marie Catribs Bulldog Skincare Doomtree Building a website is, in many ways, an exercise of willpower. It’s tempting to get distracted by the bells and whistles of the design process, and forget all about creating compelling content.
It's that compelling content that's crucial to making inbound marketing work for your business.
So how do you balance your remarkable content creation with your web design needs? It all starts with the “About Us” page.
For a remarkable about page, all you need to do is figure out your company's unique identity, and then share it with the world. Easy, right? Of course not. Your “About Us” page is one of the most important pages on your website, and it needs to be well crafted. This profile also happens to be one of the most commonly overlooked pages, which is why you should make it stand out.

The good news? It can be done. In fact..

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The 23 Best Motivational Speeches of All Time

The 23 Best Motivational Speeches of All Time

It was halftime during one of my 7th-grade football games. And we were losing 14 – 0. With our knees planted in the grass, my team was quietly huddled, drenched in sweat and defeat. We all knew the game was over.
That’s when our assistant coach bursted through our circle and shattered our pity party, delivering one of the best motivational speeches I’ve heard to this day.
I can’t directly quote him because he said some things that are inappropriate for a blog post (and, in hindsight, probably for a bunch of 13-year-olds too). But the point is, he harnessed the power of words to rejuvenate a physically and emotionally drained team. And we came back clawing to win the game.

Just like in sports, being motivated at work is crucial for your performance. This rings especially true when you have a looming deadline, an important meeting, or colleagues or customers depending on your performance.
To help you stay motivated, no matter what your job throws at you, we decided to compile 23 of ..

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How to Clear Your Cache, Cookies, and History on Any Device or Browser

How to Clear Your Cache, Cookies, and History on Any Device or Browser

If you’ve had your computer for a while, it might be time you clear some space.
Your browser automatically stores past websites you’ve visited, images you’ve saved, your passwords, and a ton of other information.
While this information might be useful, over time, it takes up space on your hard drive, and could lead to issues like 404 errors (resulting from a corrupted cache).
Plus, do you really need to know which websites you visited in 2016?
It’s insanely easy to delete your cache, cookies, or browser history on any browser or device. In fact, it should take less than five minutes. So let’s get to it.
Desktop browsers How to clear your cache in Chrome 1. Go to: chrome://settings/clearBrowserData
2. Click “Advanced”
3. Select “Browsing history”, “Download history”, “Cookies and other site data”, and “Cached images and files”.
4. If you want, you can select a time range, i.e. “Last hour”, or “Last 4 weeks”.
5. Click “Clear Data”
6. Exit all browser windows, and reopen
How to..

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Let’s Make Money: 4 Tactics for Agencies Looking to Succeed – Whiteboard Friday

Let's Make Money: 4 Tactics for Agencies Looking to Succeed - Whiteboard Friday

Posted by rjonesx.
We spend a lot of time discussing SEO tactics, but in a constantly changing industry, one thing that deserves more attention are the tactics agencies should employ in order to see success. From confidently raising your prices to knowing when to say no, Moz's own Russ Jones covers four essential success tactics that'll ultimately increase your bottom line in today's edition of Whiteboard Friday.

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video TranscriptionHowdy, Moz fans. I am Russ Jones, and I can't tell you how excited I am for my first Whiteboard Friday. I am Principal Search Scientist here at Moz. But before coming to Moz, for the 10 years prior to that, I was the Chief Technology Officer of a small SEO agency back in North Carolina. So I have a strong passion for agencies and consultants who are on the ground doing the work, helping websites rank better and helping build businesses.
So what I wante..

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The Inventory Management Guide for Ecommerce

The Inventory Management Guide for Ecommerce

Here's a basic math question for you: Sammie has 50 sprockets. She sells eight of them. How many sprockets does she have left?
Now, here's another question: Sammie has 50 sprockets. She receives an order for eight sprockets and ships four of them out to customers. How many sprockets are in Sammie's inventory?
These types of questions aren't just relics of elementary school — they're also challenges inherent to inventory management. And it's the reason Sammie has 42 sprockets at the end of the first question but 46 sprockets at end of the second.
Inventory management goes beyond simple arithmetic. Sammie has 46 sprockets in her inventory because she only subtracts four of the eight sprocket orders until the other four are delivered to customers. It's this kind of contingency that makes organization, automation, and technique crucial when you have so much product to keep track of.
To help you dive into inventory management, let's explain what ..

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How to Write Meta Descriptions in a Constantly Changing World (AKA Google Giveth, Google Taketh Away)

How to Write Meta Descriptions in a Constantly Changing World (AKA Google Giveth, Google Taketh Away)

Posted by Dr-Pete
Summary: As of mid-May 2018, Google has reverted back to shorter display snippets. Our data suggests these changes are widespread and that most meta descriptions are being cut off in the previous range of about 155–160 characters.
Back in December, Google made a significant shift in how they displayed search snippets, with our research showing many snippets over 300 characters. Over the weekend, they seem to have rolled back that change (Danny Sullivan partially confirmed this on Twitter on May 14). Besides the obvious question — What are the new limits? — it may leave you wondering how to cope when the rules keep changing. None of us have a crystal ball, but I'm going to attempt to answer both questions based on what we know today.
Lies, dirty lies, and statistics… I pulled all available search snippets from the MozCast 10K (page-1 Google results for 10,000 keywords), since that's a data set we collect daily and that has a rich history. There were 89,..

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The 17 Best Photoshop Filters & Plugins of 2018

The 17 Best Photoshop Filters & Plugins of 2018

There's no denying that Adobe Photoshop is a powerful photo editing tool, with loads of built-in features and effects. In fact, if you're a marketer with little (or zero) photography or graphic design experience, Photoshop can sometimes feel a bit overwhelming.
However, if you've spent years learning the ins and outs of Photoshop, you might now be arriving at a point where you feel like you've exhausted all of Photoshop's built-in benefits.
Regardless of your experience level, there are free Photoshop filters and plugins that can help. As a beginner, these free add-ons can help simplify complex editing processes. As an expert, they can help expand your available Photoshop tool set even further, and help lead you in new artistic directions.
Keep the following steps in mind when downloading the Photoshop filters and plugins we've included below. Each file must be saved in a specific location on your computer.
How to Install Photoshop Plugins Open Photosh..

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Time to Act: Review Responses Just Evolved from "Extra" to "Expected"

Time to Act: Review Responses Just Evolved from "Extra" to "Expected"

Posted by MiriamEllis
I’ve advocated the use of Google’s owner response review feature since it first rolled out in 2010. This vital vehicle defends brand reputation and revenue, offering companies a means of transforming dissatisfied consumers into satisfied ones, supporting retention so that less has to be spent on new customer acquisition. I consider review responses to be a core customer service responsibility. Yet, eight years into the existence of this feature, marketing forums are still filled with entry-level questions like:
Should I respond to reviews? Should I respond to positive reviews? How should I respond to negative reviews? Over the years, I’ve seen different local SEO consultants reply in differing degrees to these common threads, but as of May 11, 2018, both agencies and brands woke to a new day: the day on which Google announced it would be emailing notifications like this to consumers when a business responds to their reviews, prompting them to view the reply. ..

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